Handmade by Bitossi

Together with the opening of the new museum and celebration of 100th year anniversary, Bitossi looked to create a signal brand book, somehow close to a catalogue. There came the idea to design something of portable size with textile cover. Italian or a writer’s native language were translated into English making the book a dual-language. 18.5x25cm dimension with 192 pages-long book consists of 93 photography and drawings. These photos were gathered from previous shooting and some archive documents which were scanned or shot specially for the occasion. Texts were written from designers to journalists from all over the world each contributing telling personal story about Bitossi. This almost 3-year long projects consists of all that is necessary to comprehend the famous ceramic manufacturing company from Montelupo Fiorentino in Italy.